Inner Circle

About Kevin Geary

The Rise of the Most Polarizing Voice in WordPress

Kevin Geary

  1. Started Blogging

    2005

    Started my first WordPress blog and dove deep into what made the platform tick.

  2. Entrepreneurial Path Begins

    2006

    I started my ownership journey with offline businesses, but built my own websites and primarily engaged in digital marketing, SEO, content, ads, etc.

  3. Ended Offline Ventures

    2012

    In 2012 I took a leap of faith, ended all my offline businesses, and went into online business full time. Doubled down on learning development, SEO, copywriting, email marketing, and digital advertising.

  4. Web Design Agency

    2017

    I had already built a number of sites for other companies, but 2017 is when I officially created an LLC for my web design agency. Projects ranged from $5K to $125K, giving me perspective across the entire spectrum of client work.

  5. YouTube

    2020

    Started publishing YouTube videos, quickly gained a dedicated following, and became one of the top educators in WordPress.

  6. Automatic.css

    2021

    Released my first product, Automatic.css. Born from frustrations with existing tools and workflows, it was designed to solve everyday development problems.

  7. Frames

    2022

    Launched Frames, demonstrating the popularity and usefulness of a well-architected, unstyled pattern library based on scalable & maintainable development principles.

  8. Etch

    2024

    Did a $1.2 million pre-launch of Etch, proving there's massive demand for tools that actually respect best practices and bring innovative features to the front-end development space.

The Mission

I'm on a daily mission to change the landscape of front-end development by (1) providing the highest-quality education, (2) influencing ideas and thought processes in the ecosystem, and (3) building tools that should have been built long ago—tools that respect best practices for scalability, maintainability, and accessibility.

Not everyone likes this, by the way. Some don't like my style and many feel threatened by what we're doing. That's okay. I'm not here to make friends, I'm here to make progress. People are allowed to feel however they want to feel –– I'm fine focusing on my core tribe.

If you like what you see and hear, you're in. If you don't, that's okay, too. Cheers :)

Kevin Geary Speaking